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B4B Heading to #BrandsConf in NYC!

Posted by Bee For Battens in News | 0 comments

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#BrandConf is the world largest conference for marketing and Branding. This year  #BrandsConf will be taking place on November 9, 2011 at the 92nd Street Y (1395 Lexington Avenue) in New York City.

#BrandsConf explores the “Humanization of Brands” and the underlying effects this is having on business.

Since the birth of the real-time Internet, many businesses around the world offering products and/or services have found themselves establishing a presence on both Facebook and twitter and have been challenged with the task of having to having to have someone (or a team) represent their company and become their online and physical voice for their brands. For many companies this is something both new and challenging.

Brands Are People Too

After watching thousands of brands become alive on twitter, rather than just being an observer of such trends Founder of the #140Conf, Host & Organiser, Jeff Pulver,  thought the time was right to invite up to people to come forward and participate in the discussion.

At #BrandsConf you will hear from creative, out-of-the-box thinkers to come forward and pitch us something relevant they would like to discuss from inside the respective worlds of the business segment they are operating in.

The conference will explore a range of topics from best practices to the legal issues to the natural conflict of personal and corporate branding. Plus a wide range of related topics that I hope to hear from the people who come forward to speak at this conference. Providing first-hand accounts of how the humanization of branding is being applied and the impact it is happening in across the business world.

Behind the Brand is a Human Voice

#BrandsConf is the twitter hashtag for the event. please help in spreading awareness of this new conference.

With over 30+ Brands confirmed to be speaking at the event,  including:

Amnesty International, AstraZeneca, Beachmint, Bee For Battens, Bizzy, Citi, Coca-Cola, Discovery Communications, Doubletree by Hilton, Dress Barn, ESPN, Frontier Natural Projects, Gap, Hasbro, IBM, Intent, jetBlue,, Maria Cielo, NBCNews, Networked Insights, Ogilvy, PepsiCo,,Sears, Sesame Street, SustainU, Sweet Soaps, The Estee Lauder Companies, Time Warner Cable, Voices and Faces Project, Warby Parker and more.

Schedule for the event is available here Tony Heffernan will be speaking at 12.05.

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